UPM Raflatac launches new white plant-based PE film for home and personal care applications

UPM Raflatac is extending its range of film face materials for the European market with a new white plant-based material that provides a sustainable alternative to fossil-based films for a wide variety of end uses. RafBio PE White performs just like standard PE film, and its excellent flexibility makes it ideal for the squeezable bottles and contoured containers that are widely used in home and personal care applications.

Part of the RafBio family of bio-based labeling solutions, RafBio PE White and Clear are the ideal choices for customers who are looking for a sustainable film face materials that will reduce greenhouse gas emissions during their life cycle, compared to conventional PE, while still keeping products looking their very best. Made from sugarcane ethanol, the films contain more than 80% renewable plant-based raw material and are recyclable within the same recycling streams as fossil-based PE.

RafBio PE films are combined with our RP37 adhesive for multi-purpose labeling applications. Furthermore, UPM Raflatac's RafCycle(TM) program offers significant benefits to label printers and end users by turning waste into valuable resources.

"A bio-future is the logical solution for a circular society and we need more radical innovation to get there. At UPM Raflatac, we are taking steps to develop products that are thinner and lighter, recyclable and biobased. RafBio PE White is the logical choice for printers that want to go beyond eco-box-ticking. It's a game changing packaging solution that helps make the circular economy a reality for leading brand owners," says Robert Taylor, Director, Sustainability, UPM Raflatac.