Successful interpack 2017 for Mondi draws thousands of visitors to the interactive booth
Mondi, the international packaging and paper Group, welcomed more than 2,000 visitors to its booth during the recent interpack 2017 packaging trade fair in Düsseldorf, Germany. Dozens of Mondi experts from all areas of the business manned the booth throughout the seven days to greet visitors, discuss the latest packaging trends and demonstrate how Mondi solutions can add value to their businesses and customers.
Mondi’s eye-catching booth had a theme of ‘Discover how Mondi’s products touch millions of lives, every day.’ It highlighted packaging solutions for three of Mondi’s many customer industries: food & beverages, home & personal care, and building & construction. In these product discovery areas, visitors could see first-hand how packaging solutions are used in a kitchen, bathroom and construction site at the booth. There was also a high-technology feature this year: visitors could browse more information about the products on multi-touch display screens, and try a virtual reality game to find Mondi products hidden around a virtual apartment.
Top Mondi executives and experts were also present at interpack. Peter J Oswald, who recently took over as CEO of the Mondi Group, and Georg Kasperkovitz, CEO of Mondi’s Consumer Packaging business, held a joint press conference for around 50 journalists from the trade media. Their presentation provided an up-to-date view of Mondi’s strategy, commitment to grow its packaging business, and highlighted some recent product innovations. A copy of the presentation slides is available here.
Many of Mondi’s guests took the time to have a break and enjoy the ice cream cones served at the stand – wrapped in paper sleeves produced by Mondi.
Albert Klinkhammer, Group Marketing Director, said, “The interpack fair is a great platform for us. It’s where we get in touch with thousands of people from around the world, including important existing and potential customers. This year our booth also showed the perspective of our customers’ customers by helping them discover how our products touch millions of lives, every day.”