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17-12-12
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Stora Enso broadens MediaSet basis weight offering

Changing trend in packaging: Brand Owners increasingly favour paper

Due to the increasing demand for fibre based packaging based on renewable materials, Stora Enso Speciality Papers broadens its MediaSet basis weight offering. MediaSet is now
available in basis weights of 80, 90 and 100 gsm. Specially developed for high-speed-converting, the paper is optimised for the production of packaging wrappers for e.g. confectionery as well as for labelling of cans and jars. Brand owners, printers, packers and fillers take advantage of a number of important properties of this sized, one side coated paper.

The high-white, glossy surface of MediaSet, in conjunction with an outstanding offset printability, supports a high quality and freshness emphasized product presentation at the Point of Sale
(POS). The high bulk, excellent runnability and very good glue adhesion allow high and highest speed in printing, converting, packaging and labelling lines. This makes MediaSet also an
economical choice for packaging production and labelling.

MediaSet, especially suitable for the production of food packaging, is produced at Stora Enso Uetersen mill, Germany, from sustainably produced virgin fibres. On request, MediaSet is also
available with FSC- and PEFC-certification. Free of charge samples can be requested by e-mail to specialitypapers@storaenso.com.