Retail Eco SWP tips the balance in retail labelling
(UPM Raflatac, Tampere, 20 September 2011) – Retail Eco SWP (Self-service Weigh-Price) is a new direct thermal labelstock for self-service scales, streamlined to minimize costs as well as reduce the environmental load. It is purpose-built for weigh-price labelling, with each of its components optimized for economy and environmentally sound performance.
The sensitivity of the new Thermal Eco 200 direct thermal paper is optimal for even the latest weigh-price scales, ensuring a crisp image for scanning at the cash register. The specially adapted RH R5 hotmelt adhesive has exactly the required performance on PE bags used for fruits and vegetables usually labelled by hand at room temperature. RH R5 also has the necessary approvals for indirect food contact. Compared with the commonly used HG65, the new HG45 honey glassine backing is 20% thinner yet has excellent performance in self-service weigh-price applications.
”Retail Eco SWP is specifically designed for today’s price competitive big volume markets,” says Jon Lenck, Director of the VIP business segment at UPM Raflatac. “With the thinner HG45 backing, Retail Eco offers a cost-competitive, environmentally responsible solution. It means less liner waste, longer rolls for more productive conversion, and conveniently extends the interval between roll changes for the retailer.”
For further information, please contact:
Mr Jon Lenck, Director, Business Segment VIP, UPM Raflatac EMEA, tel. +48 602 609 375
Related photos are available online:
http://pet.upm-kymmene.com/?cart=3587-fbilmiiklf&language=EN
About UPM Raflatac
UPM Raflatac, part of UPM’s Engineered Materials business group, is one of the world’s leading suppliers of self-adhesive label materials. UPM Raflatac has a global service network consisting of 12 factories on six continents and a broad network of sales offices and slitting and distribution terminals worldwide. UPM Raflatac employs 2,400 people and made sales of approximately EUR 1.1 billion (USD 1.5 billion) in 2010.