MIMAKI’S CREATIVITY GETS READY FOR ITS CLOSE-UP AT COSMOPACK
In Hall 20, stand C9-D8 Mimaki will present ways to create head-turning cosmetics packaging that combines cost-effective creation of mock-ups and samples with small lot production. Using Mimaki printing technologies, imagery and labelling can be printed directly on cylindrical objects as well as on folding cartons and conventional labels that are ready for post-processing.|
Faster time to market with no compromises“Brand owners and designers are looking for ways to creatively transform customised packaging ideas for limited campaigns and regional promotions while meeting faster time to market demands,” states Mike Horsten, General Manager Marketing EMEA at Mimaki Europe. “To do this Mimaki has created a fast, cost-effective way to produce small lots on a wide range of substrates, including direct printing on cylindrical glass and plastic containers. We will be presenting numerous examples that showcase not only production flexibility but the design possibilities and the ways brand owners can differentiate to stand out.”
Full range of versatile packaging solutions
· UJF-7151 plus, a next-generation UV-LED printer that can print directly on a variety of substrates including plastics, metal, wood, leather and glass up to 710mm x 510mm with direct printing on substrates up to 153mm thick with exceptional print quality. The machine includes both white ink and clear varnish for creating stunning effects.
· UJF-3042HG, which will be equipped with the Kebab option, an additional unit that allows printing on cylindrical objects with a maximum length of 330mm and a diameter of up to 110mm, including glass bottles, sample tubes and many more.
· UJF-6042 + CFL-605RT: The UJF-6042 UV flatbed printer will be shown together with the CFL-605RT flatbed cutting plotter as a Print and Cut solution. The UJF-6042 prints on folding carton board and the CFL-605RT cuts the board into shape, creasing it in preparation for folding. This solution is especially suitable for mock-ups and proofing.
Mimaki will also highlight the CFL-605RT Compact Flatbed Cutter for high quality creasing and cutting on packaging board. This digital cutter makes the creation of multiple packaging samples and mock-ups simple and affordable, allowing more creativity in less time during the design process. Combined with Mimaki’s advanced printing technologies, the CFL-605RT is ideal for producing small lots of customised packaging and multiple sample ideas quickly and affordably.
“Digital print allows brands to test the market without committing to expensive longer runs that take up costly inventory space, incur additional distribution costs and often are discarded due to obsolescence,” says Horsten. “Our high quality, flexible approach to packaging design and production allows Cosmopack attendees to explore new worlds, open up markets and embrace wider opportunities. With a small change in their thinking they can give their business a completely new look.”