Labelexpo 2011: Gallus hits the mark
Sales of new presses at Labelexpo have already reached high double figures. Based on the huge interest generated by the innovations on show and on numerous highly promising initial meetings, the Gallus Group anticipates that business will continue to be strong after the fair. The successful market launch of the Gallus ECS 340 has been taken to a new level with significant optional extensions.
The announcement of a record number of innovations that focus on boosting customers' productivity hit the mark with visitors to Labelexpo Europe 2011. Visitor figures - for both existing and potential customers - were up sharply on the previous event. Despite the current economic uncertainty, press sales at the fair reached high double figures.
This demonstrates customers' great trust in the Gallus brand and the company's promise of success and security for label printers.
Considerable interest was sparked by the Gallus ECS 340 with extended functions for producing commodity labels and the Gallus Cold Die Unit for processing extremely thin substrates, which was developed in cooperation with Avery Dennison. The various innovations in digital printing also proved very popular. These included the Gallus ECS C digital converting system and solutions for inkjet- based digital printing and a fully integrated digital workflow, presented in partnership with Heidelberg CSAT, Linoprint and CERM.
The complete solution for booklet applications, which was exhibited jointly with Longford, was a response to the growing demand for booklet applications arising from legislative changes.
Discussions with customers at the event revealed that, in addition to increasing cost pressure due to rising raw material prices, label printers have recently also been facing greater price pressure from customers. In these circumstances, the need to optimise production costs by integrating state-of-the- art production equipment is playing an increasingly important role. With its numerous innovations to boost productivity, Gallus successfully proved at Labelexpo that the company's machine systems are more than a match for future production requirements - a fact that is entirely in keeping with the Gallus motto "Success and security for the labelprinter".
Source: World of Print