INNOVIA LAUNCHES NEW GENERATION GRAPHICS MEDIA FILM RANGE WITH ENHANCED PRINTABILITY

Innovia Films announces a new generation of polypropylene, high gloss films, which are printable by both HP Latex and UV Inkjet systems.

In the past years, Innovia has been successfully selling their dedicated Rayoart™ PVC free film range into the Graphic Arts media market. During this time, continual development has led to the outdoor durability of the films being extended to four years, and a white matte film has been added to the range. Rayoart™ offers a more sustainable solution to the Graphics market with 50% less environmental impact compared to monomeric PVC.

Innovia’s surface engineering team has continued to innovate and have successfully optimised the wide format printability of these films. Rayoart™ GCP (clear) and Rayoart™ GWP (white) are available in both 60 and 92 micron thicknesses and are formulated on the reverse side to give enhanced adhesive

anchorage. Both films are ideal for flat and simple curved large graphics, advertising and point of sales applications for indoor and outdoor use.

Alasdair McEwen, Product Manager, Labels emphasizes “These next generation products have produced outstanding print results in the market. Their high gloss finish enhances the images and text producing a premium result. The fact that they are also extremely easy to apply or remove and are cost effective, even versus monomeric vinyl, makes them a perfect choice for graphic applications.”

Sample reels are available for laminators who want to conduct adhesive and print tests, contact your local Innovia Films Sales Manager, or contact us graphics@innoviafilms.com